Observe+ with DataDog
End-to-End Observability for Startups — Faster Debugging, Better Reliability, Lower Costs Startups can’t scale what they can’t see. Our OBSERVE+ program, powered by Datadog and AWS best practices, gives founders full visibility into their infrastructure, applications, logs, AI workloads, and user behaviour — so they can ship faster and break less.
Why founders choose OBSERVE+
1. Full Visibility in Days, Not Months
We implement Datadog quickly — metrics, logs, traces, dashboards, custom instrumentation — so founders see real signals immediately.
2. Faster Debugging = Faster Shipping
We set up distributed tracing, APM, and log pipelines so your team can diagnose issues 10× faster and focus on building features instead of fighting fires.
3. Proactive Monitoring & Alerts
We create alerting and SLOs for:
- Latency
- Errors
- Database performance
- API health
- AI inference failures
- Background tasks
- CPU/Memory/Network
Your team gets alerted before customers do.
4. Cost Optimisation Through Insights
Observability exposes bottlenecks and inefficiencies so you can reduce AWS spend without compromising performance.
5. AI, Serverless & Container Visibility
We set up Datadog for:
- AWS Lambda
- ECS Fargate
- EC2 & Auto Scaling
- Bedrock / OpenAI / Vector workloads
- Event-driven architectures
6. Enterprise-Ready Reliability
Observability is a key requirement for SOC2, ISO, HIPAA, MAP, and enterprise sales — OBSERVE+ makes you audit-ready.
How OBSERVE+ Works (2–4 Week Engagement)
Phase 1: Observability Audit (Week 1)
- Application Review: APM, logs, metrics, error rates, SLOs.
- Infrastructure Review: ECS/Lambda, RDS, Dynamo, networking.
- AI/ML Review (Optional): Latency, model errors, token usage, retries.
- Gaps Identified: Missing logs, missing traces, missing dashboards, slow services.
Outcome:
A clear list of blind spots and reliability risks.
Phase 2: Datadog Foundation (Week 1–2)
- Agent Setup & Integrations: ECS, Lambda, RDS, API Gateway, Bedrock, Redis, Mongo, S3, CloudFront.
- Log Pipelines: Normalisation, enrichment, retention settings.
- Tracing: Distributed tracing and custom instrumentation.
Dashboards:
- Platform health
- API performance
- Database insights
- AI inference
- Cost & usage
Outcome:
Full platform visibility in one place.
Phase 3: Monitoring, SLOs & Alerts (Week 2–3)
- SLO Creation: Uptime, performance, latency, reliability, AI accuracy.
- Alerting Framework: Critical/Warning/Notice levels
- Incident Response Setup: Routing, escalation, notifications (Slack, PagerDuty, Opsgenie).
- Error Budgets: Clear targets for engineering teams.
Outcome:
Your team sees issues early and responds before customers are impacted.
Phase 4: Cost, Performance & Reliability Roadmap (Week 3–4)
- Cost Insights: Which services are hot, inefficient, or overprovisioned.
- Performance Tuning: Caching, DB indexing, concurrency adjustments.
- Reliability Playbooks: Runbooks for common issues.
- MAP/SOC2/HIPAA Readiness: Observability baselines aligned to compliance needs.
Outcome:
A production-ready, scalable, optimised environment.
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Secure+ with Vanta
Accelerate Your Security, Compliance & Audit Readiness — Fast Security isn’t optional for modern startups — especially those raising capital, onboarding enterprise customers, or preparing for AWS programs like MAP. Our SECURE+ program, powered by Vanta and AWS best practices, helps founders rapidly achieve the security posture they need to unlock growth.
Startup Growth Program - Scaling up your MVP
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What our clients say
Helping SaaS Founders to Build, Scale, and Succeed on AWS.
Amazing Experience
Assembly never skips depth. I’ve rarely seen a team hold both with such care, they didn’t talk in features they translated feelings into functions.
Instrumental
The fastest and most affordable way to get an enterprise grade infrastructure setup and running on AWS that you can own and evolve.
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platform
They transformed our infrastructure, making it scalable, secure, and cost-efficient. With AWS ECS, Fargate, and a robust CI/CD pipeline, we cut deployment times by 60% and optimized costs while ensuring high availability.